About
Introducing the woman behind the brand
Hi, my name is Daniella! Born and raised in Melbourne, Victoria, I come from a rich European heritage, with a beautiful Croatian mother and a proud Italian father. This vibrant mix of cultures deeply influences my jewelry designs, infusing them with a unique blend of tradition and contemporary style.
My journey to becoming a jewelry designer wasn't straightforward. With a background in both design and finance, I initially followed a more conventional path. For six years, I worked as an accountant, putting aside my passion for fashion and design. However, as time passed, I realized that true fulfillment comes from pursuing what you love.
They say if you don't follow your passion, life will steer you in the wrong direction. This wisdom resonated with me deeply, leading me to leave my career in accounting and fully embrace my artistic side. Creating jewelry has brought immense joy and satisfaction into my life, and I am thrilled to share my creations with you.
I hope you love my collection as much as I cherish seeing each one of you wearing it. Thank you for being a part of my journey and for allowing my heritage and passion to become a part of your story
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